SJB E-mag

Client

SJB is are multi-award winning architects, planners, interior and urban designers who are defining the landscape of modern built Australia.

Brief

Develop a modern and responsive email newsletter in a research, data-led, user experience approach. Overall strategy to increase engagement of users, particularly prospective or former clients with the business, the website and social media presence.

Solutions

A clean, bold approach to simplify and strengthen the quality and cut through to SJB’s monthly subscriber base. Opportunity to modernise the SJB brand messaging to users by bringing more personality to communication. Immediate increase in clicks (website & social media) on first issue by 87%.

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